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What is a Vatom?

A Vatom is a 'Virtual Atom' or digital object

A Vatom is a scarce and unique digital object that can be acquired, engaged with and valued by the customer as part of an experiential brand journey. They can contain a prize that is redeemable and transferable - like a KitKat bunny!

 

Vatoms are powered by BLOCKv technology.